As part of our ongoing efforts to expand our services, especially for larger events. We have added a new Spanish Churros unit.
In the past we have added churros making equipment to various of our existing catering units. This one has been purpose built especially for high volume events, although it will work just as well at a wedding or smaller event.
High Capacity Churros Making Kit
To partner with our new unit, we selected a range of kit from J L Blanco, one of Spain’s leading manufacturers of churros making equipment.
High yield circular fryers were added in both electric and gas versions, allowing us the ability to operate with low power generators where necessary, or utilise the higher throughput of the electric fryer when adequate power is avialable.
Electric Churros Fryer
Automatic Churros Dispenser
To partner with the fryer we selected a fully automatic dough dispenser. This dispenses, measures and cuts the extruded dough to the correct length, dropping a pre selected number of churros into the fryer at the touch of a button giving our churros box a super high yield potential.
Automatic Churros Dispenser
Of course knowing the propensity of electronics to cease working at the most inconvenient of times, we also added a manual dispenser, allowing us to do it the old fashioned way.
Manual Dispenser
Birmingham Cathedral Market
The first outing for the new churros box was the cathedral Christmas market in Birmingham. A 5 week stint serving churros at the festive event proved the units worth.
Although the unit is perfectly at home with smaller events, it is designed primarily for larger events and festival, where it can operate constantly at high speed for hours on end. If you are planning a major event, or just have a lot of hungry guests then this is the way to go.
We have provided churros for a few years now. Originally baked churros, using a split baker, a bit like our waffles on a stick machine. Due to repeated requests, we eventually added traditional deep fried churros maker. This was using a single hand cranked extruder and a deep fat fryer, seconded from our burger units.
Our First Machine For Deep Fried Churros
TBH, this worked perfectly well. It wasn’t the fastest thing in Christendom, but for most events of 150 or so guests it was perfectly adequate. And as most of our jobs were paid corporate events, people were content to wait for their churros.
Upgrading To A Retail Set Up
Now No1 daughter, decided that she was going back to our roots, and dipping her toe in the fickle waters of retail. Thing is in retail, what you can earn is directly tied to how fast you can cook and serve. To this end, we looked at who were probably the world’s leading authority on Spanish Churros. Yup, the Spanish.
Talking to a contact that deals a lot with Spanish Showmen, he reported back that most of them had a thing for churros maker kit from the venerable company of José Luis Blanco.
Established in 1958 the company has been producing some of the worlds most highly rated churros machinery for over 60 years.
Auto Or Manual
That was the question, auto dispensers are good, require less staff training, and in the hands of the inexperienced are quicker than manual. The drawback is they use computers. Which when they work are very good. When they don’t they aren’t.
We decided that we would take the hit on productivity, to trade it against reliability. Manual has much less to go wrong, and losing one good day due to a malfunction would more than wipe out the extra from making a few more portions every minute.
We went with the 5 litre manual churros maker, which is the largest Blanco make.
Blanco 5 Litre Dispenser
I duly ordered this, and winced. It was bloody expensive. Like more than my first car expensive. However, when it turned up I had to say it was a work of art. I could just about lift the thing. It was like fusing a Rolls Royce with a Swiss Clock. Catering equipment porn.
Adding The Fryer
We also needed a fryer. The little fish and chip fryers, were not only big enough for high capacity. They also didn’t have the theatre of swirling the oil around the circular pan a la Spanish style.
So we talked to Blanco and ordered a high capacity electric fryer. Trouble was, it seems there is a bout a three month backlog waiting for delivery. As No1 daughter had decided to book the new churros cart into Christmas at The Cathedral in Birmingham, which happened to be only five weeks away, this wasn’t really going to work.
Blanco Electric Fryer
Additionally this thing takes 56 freaking amps to run it. We could have gone overboard and got the bigger one, which takes 125 amps, but we don’t have a private bloody power station to run it. Well, OK we do have a range of generators which can, but 125 amps jeez.
Enter liquid petroleum gas. Or LPG as it is commonly referred to. Churros fryers are also available as gas powered alternatives. Blanco do these as well. With the same waiting time so we were no further forward.
Enter Churro Sur. Another supplier, that evidently isn’t in the top tier, but still well regarded. They offered to have a gas fryer to us before the start date of the market on 15th November.
Churro Sur Gas Fryer
This company also produces diesel powered fryers. We opted to stick with gas. There is enough hate being spewed about diesel powered stuff from the enviro brigade without us being picketed for being a churros polluter.
Starting in Japan (where else would a totally quirky theme start), the concept of a ‘blind restaurant’ saw a non profit organisation called SIEN, and Higan-ji, a virtual Buddhist temple created by Japanese monks join forces at Ryokusen-ji, a temple in Asakusa to introduce a blind or ‘black’ restaurant.
The concept is, that dining is carried out in complete darkness. The theory being that with the lack of sight, your other senses are heightened, and becomes more of a sensual experience.
Dans Le Noir
Translating as In The Dark. This is a chain of restaurants spread through Europe and also with some locations in Africa and New Zealand. They offer the experience of dining in the dark, with your serving staff being blind or partially sighted.
Blacked Out Windows Of A Dans Le Noir
The food is typically higher end fare, think 5 star rather than local café. Another benefit is the relationships with your dining companions. You have no idea who you are talking to, so the conversation tends to be without preconceived notions.
This is definitely on our bucket list to try.
In the meantime if you need food you can actually see, then check out our gourmet burgers.
The first in our series about some of the weird and wonderful burgers out there. The ‘slider’ comes from White Castle, who are generally accepted to be the earliest burger chain in the good ole USA.
Launched in 1921 by Billy Ingram, selling small square hamburgers ‘so easy to eat’ they were dubbed sliders. the idea was you ‘bought em by the sack.’ They were designed to be bought in bulk, more of a bite sized burger than a full on meal.
1921 Slider
Inspired by the burger that started it all, the original White Castle Slider. Caramelised onions, cheddar cheese, tomato, lettuce and pickles.
Holes In The Burgers
One unusual feature of the sliders, are the five holes in the patty. This serves the dual purpose of cooking the pattie quicker, as they are usually piled high in the steamer, and allowing the flavour from the bed of onions they are cooked upon, to permeate throughout the stack.
Chicken and Waffle Slider
They now have a range of different sliders, not only in the typical burger bun, but in between waffles or toast.
This one comes with crispy chicken breast, topped with bacon and sandwiched between two Belgian waffles.
French Toast Slider
Or how about this one, Cinnamon swirl French toast, with egg, American cheese and sausage or smoked bacon.
White castle sliders are considered to be one of the most influential burgers in history, kickstarting an entire fast food industry, along with innovations such as standardised food production across the whole chain, and the kitchen as a production line.
We currently don’t do square, and we don’t do sliders, but if you want a top class gourmet burger then check us out.
Another in our look at Burger chains of the world. This time, in the South American nation of Argentina, famous for Evita Peron, football and trying to take over small British protectorates in the South Atlantic.
Creation in 1974
Alfredo Lowenstein, ex owner of Quickfood, who happened to be the parent company of the renowned Argentine hamburger supplier ‘Paty’ joined forces with the Las Lenas tourist complex to launch Pumper Nic.
In 1975 Pumper Nic became the first franchise organisation in Argentina. They expanded quickly to a total of 70 outlets, and a $60 million annual turnover.
Unfortunately this rapid growth meant they quickly outstripped their ability to supervise the franchisees, leading to wide variance in the quality of food between the different outlets.
Menu
Their signature dish was a sandwich with an egg between the patties called the Mobur. They also promoted their famous ‘Dos Por Uno’ or two for the price of one burgers. Fries were called Frenys. Another prime offering was their Jaque, or ham and cheese sandwich.
New Logo
Their original logo was based upon Burger Kings logo, who as it happened didn’t operate in Argentina at the time. However around the late 80’s Burger King launched into the Argentine market, and a resulting lawsuit led to the company not only changing its logo, but also shortening its name to Pumper.
The original, almost Burger King, Logo
Into The 90’s
Eventually in 1990, Lowenstein handed the business to his sons Diego and Paula. Sadly they had little interest in continuing the business. Eventually they sold the chain in 1995 and associated themselves with the Wendy’s chain.
The following year, the franchise system collapsed, and the new owners were unable to turn things around. By 1999 Pumper Nic declared bankruptcy, bringing to an end an early Argentine success story.
We are always looking for new lines to add to our comprehensive line up of catering options. A German sausage cart is one that has been suggested regularly. We have always done hot dogs, or Frankfurters, as they are commonly known, so technically we already do German sausage. But we have never added a full line up with Bratwurst etc.
So, that is going to change. We were recently contracted by a major corporate client to provide lunch for five days at the opening of a new warehouse. The stipulation was something different everyday. We finished on the last day with Bratwurst and fries. This went down a storm, so we decided to add a full German sausage experience to our menu.
The initial offering is gonna look something like this;
Bratwurst
The famous German sausage, whose name translates as pretty much ‘Fried Sausage.’ This is probably the most popular of the offerings, and what many consider as the typical fare.
Frankfurter
Although fans of the frank might argue the point. Equally well known, and also hailing from Germany, this one tends more often in this country to go by its alternative name of hot dog.
Currywurst
Basically the aforementioned bratwurst, chopped into bite sized portions, then slathered in curried ketchup.
Kasekrainer
Basically a sausage with chunks of cheese inside, a fabulous combination, well it is if you happen to like cheese and sausages.
These will all come with a selection of typical condiments such as mustard, German ketchup etc, oh and the traditional sauerkraut, which happens to be finely chopped cabbage fermented by various lactic acid bacteria which gives it a distinctive sour taste.
If you want to book a German sausage cart for your event, check our service out!
Using food trucks for brand activation offers several benefits that can help businesses engage with their audience in a unique and memorable way. Here are some of the advantages of incorporating food trucks into your brand activation strategy:
Increased Visibility: Food trucks are mobile and can be strategically placed in high-traffic areas, allowing your brand to reach a larger and more diverse audience. They can be present at events, festivals, or locations that are relevant to your target demographic.
Novelty and Unique Experience: Food trucks provide a novel and unique experience for customers. People are often drawn to the idea of enjoying delicious food in an unconventional setting, which can leave a lasting impression.
Interactive Engagement: Food trucks offer opportunities for interactive engagement. Customers can watch their food being prepared, interact with the staff, and provide instant feedback. This interaction can foster a deeper connection between your brand and your customers.
Social Media Buzz: Food trucks are highly shareable on social media platforms. Customers often share their food truck experiences, including photos and reviews, which can create organic buzz and word-of-mouth marketing for your brand.
Sampling and Product Promotion: Food trucks are an excellent way to offer samples of your products. This is particularly effective for food and beverage brands, but it can also work for other types of businesses. Sampling allows potential customers to try your products, increasing the likelihood of conversion.
Branding Opportunities: Food trucks can be branded with your company’s logo, colors, and messaging. This serves as a mobile billboard for your brand and enhances brand visibility.
Cost-Effective Marketing: Setting up a food truck can be more cost-effective than traditional advertising or brick-and-mortar retail spaces. It allows you to reach your audience without the overhead of a physical store.
Flexibility and Adaptability: Food trucks offer flexibility in terms of location and menu. You can adapt your offerings and the truck’s location to suit different events or changing customer preferences.
Data Collection: You can collect valuable customer data through interactions at the food truck. This information can be used for future marketing efforts, helping you better understand your audience.
Cross-Promotion: Collaborating with other food trucks or businesses can lead to cross-promotion. This can help you tap into each other’s customer bases and expand your reach.
Community Engagement: Participating in local events and festivals through a food truck can demonstrate your brand’s commitment to the community and enhance your brand’s reputation.
Experiential Marketing: Food trucks offer a tangible and sensory experience. Customers can taste, smell, and see your products, creating a more memorable and sensory-rich brand activation.
Innovative Marketing: Using a food truck is an innovative approach to marketing that can set your brand apart from competitors and demonstrate your creativity and willingness to try new strategies.
Incorporating food trucks into your brand activation strategy can be a creative and effective way to connect with your audience, increase brand visibility, and foster positive brand associations. It offers a dynamic and engaging approach that can leave a lasting impact on potential customers.
Corn dogs, those delectable, golden-brown treats on sticks, evoke memories of fun-filled days at fairs and carnivals. Their origin story is deeply rooted in the colourful history of American street food. These crispy, savoury snacks have not only captured the hearts of fair-goers but have also found their way into the comfort of our homes. Let’s embark on a journey to explore the delightful history and irresistible appeal of the beloved corn dog.
The Birth of the Corn Dog:
The birth of the corn dog is credited to the creative mind of Neil Fletcher, who introduced the concept in the 1940s. Originally called the “Pronto Pup,” it made its debut at the Texas State Fair. Neil Fletcher’s stroke of genius involved coating a hot dog with a thick layer of cornmeal batter, which was then deep-fried to a perfect golden crispness. The marriage of the sweetness of the cornmeal with the savory flavor of the hot dog was an instant hit, captivating the taste buds of fair attendees across the nation.
Rise to Popularity:
The 1950s and 1960s witnessed the corn dog’s swift ascent to fame, as it became a staple at state fairs, amusement parks, and other outdoor events. Its convenient, portable nature made it a favourite among families and thrill-seekers alike, solidifying its place as an iconic carnival food. With its irresistible combination of flavours and the novelty of being served on a stick, the corn dog became synonymous with carefree days and joyous indulgence.
As the love for corn dogs grew, so did its variations. Creative cooks and chefs experimented with different batters, including variations with spices, herbs, and alternative flours, catering to diverse tastes and dietary preferences. Moreover, the accessibility of pre-made options in supermarkets made it a convenient option for families seeking a quick and enjoyable meal at home.
In the contemporary culinary landscape, the corn dog continues to thrive, evolving to accommodate various dietary preferences and culinary trends. With the rise of plant-based diets, vegan and vegetarian versions of the corn dog have emerged, ensuring that this beloved snack remains inclusive and accessible to all.
The corn dog’s journey from a humble fairground snack to a beloved household favourite is a testament to its timeless appeal and adaptability. It embodies the spirit of joy and togetherness, transcending its status as a mere carnival treat to become a cherished part of American culinary culture. Whether enjoyed at a bustling fair or in the comfort of one’s home, the corn dog is more than just a tasty snack on a stick — it’s a symbol of shared happiness and lasting memories.
An oldie, but a goodie. Established over 128 years ago, and claiming to have served the first hamburger in the US. Sadly we can’t verify this, as like most other competing claims, the truth is lost in the mists of time, but given its age, Louis Lunch was certainly amongst the first.
History
Louis Lassen, born in Denmark as Ludvig Lassen in 1865 married Sophia Kurtz, a native of the US. Lassen was a Blacksmith and some time preacher, who ended up selling food from a street cart. Over time he began to add lunch items to his cart. Well, we say cart, but wagon was probably a better description.
Legend has it that one day in 1900, a local businessman dashed into the lunch wagon, exclaiming “Loui, I’m in a rush, stick a meatpuck between two planks and step on it.” Lassen placed a burger puck between two slices of bread and sent the man on his way. Allegedly the first burger was born
In 1917 Lassen took over a building that had been a tannery and remained there until 1975, being forced to make way for development and moving two blocks to 263 Crown Street in New Haven.
The business is today owned by the fourth generation of the family.
Menu
Today the menu consists of ‘The Burger’ which is made from a blend of five cuts of steak then broiled vertically. Accompanied by potato salad, chips and homemade pie. They also use a cheese spread rather than slices.
The patties are broiled on a cast iron vertical gas broiler made in 1898 by the Bridge and Beach Co. and they use a 1929 Savory Radiant Gas Toaster.
Louis’ Lunch ‘It’s My Way Or No Way’
Louis Lunch is famous (Infamous perhaps) for its dislike of ketchup,. In fact asking for ketchup on your burger results in you being ejected from the premises. A no ketchup sign hangs prominently in the restaurant, along with a caption popping up to read “Yale students who try to sneak in ketchup are asked to leave”. The venue is all about the burger, and allows nothing to upstage or detract from it, so no fancy buns or condiments, you get onions, tomato and a squirt of cheese.
In the realm of culinary delights, certain dishes capture our attention not only for their taste but also for their unique presentation. One such culinary marvel are the tornado fries. These spiralled wonders offer a delightful twist to the classic fries experience, combining crispiness with an eye-catching aesthetic that adds a dash of excitement to any dining adventure.
The Art of Creation:
Tornado fries, also known as twisted fries, are crafted through a meticulous process that involves spiral-cutting potatoes before they are deep-fried to achieve a perfect balance of crispy texture and softness within. The result is an intriguing visual appeal that resembles a whirlwind, making these fries an instant hit for both the palate and the eyes.
Diverse Flavor Journeys:
What truly sets these fries apart is their ability to accommodate a diverse range of flavours. From classic seasonings like salt and pepper to adventurous blends of herbs and spices, tornado fries offer an ideal canvas for culinary experimentation. Whether paired with a zesty dip, a creamy sauce, or even a savoury topping, the tornado fries never fail to deliver a whirlwind of flavours that leave taste buds craving more.
Beyond their delectable taste and visually appealing form, tornado fries offer a unique sensory experience that elevates any dining occasion. The distinct crunch as you bite into the spiral, followed by the burst of flavours dancing on your palate, creates a memorable sensation that lingers long after the last bite.
In the world of gastronomy, tornado fries stand out as a delightful fusion of art and taste. Their unique form, combined with their versatility in flavour, ensures they remain a favourite for food enthusiasts of all ages. So, the next time you seek an adventure for your taste buds, let the tornado fries whisk you away on a flavourful journey you won’t soon forget.
